Design services for businesses ready to become a beloved brand
Branding and web design for heart-led, intentional businesses—designed to help you grow with integrity, confidence, and ease.
You know your business needs a logo and a website, but that isn’t really why you’re here.
You’re tired of doing great work that’s hidden behind a brand that doesn’t reflect it.
You’ve grown, and what got you here isn’t cutting it anymore. Your brand was “good enough” at the time, but now it feels like it’s holding you back. You’re ready for something more refined, more strategic, something that reflects your values, your direction, and the kind of business you’re building next.
That’s where I come in. I create branding and websites that feel aligned, polished, and purposeful—so you can move forward with clarity and confidence.
Not sure where to start? Book a free, no-pressure discovery call today!
Design services for businesses ready to look as good as the work they do.
Here’s how I can support you—whether you’re building your brand from scratch or ready to refresh what’s already in place.
Brand Strategy & Design
You are not just looking for a logo. You want a brand created with intention and purpose.
We’ll start with a conversation about your big-picture goals, and what truly matters to you. I’ll listen closely to uncover what makes your business unique, ensuring every design choice is intentional so that colours, typography, and imagery come together with meaning for a brand that’s unique and tailored to you.
Website Design
Whether you are starting fresh, growing, or rebranding, your website should be as functional as it is beautiful.
I’ll take care of the strategy, design, and functionality so you own a website that’s easy to use and turns casual browsers into buyers. When we are done, you will have a website you are proud to show off plus everything you need to confidently manage it yourself, no tech skills required.
Design Collateral
Design is more than how things look. It shapes how people experience and connect with your brand.
From packaging to marketing materials, every piece should build trust, capture attention, and support your growth. I design functional collateral that not only looks beautiful but also works—turning interest into sales and create a memorable first impression people can’t help but share.
Hey there, I’m Shaylyn
You didn’t start your business to blend in, but when your brand feels scattered, it’s easy to feel lost in the noise.
That’s where I come in. Together, we’ll refine your vision and build a brand with strategy and intention—one that feels aligned, personal, and easy to share with confidence.
From colours to typography, every detail is chosen with purpose. And by the end, you won’t just have a new logo or website, you’ll have a brand that works for you, attracting the right people and making every decision feel easier.
Get to know my process
Phase One
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You’ll start by filling out a quick form to share some details about your business and what you need.
From there, we’ll book a free discovery call to discuss how I can help you with your branding goals.
This is a chance to make sure we’re the perfect fit before moving forward.
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To move ahead, you’ll receive a custom design proposal and contract to sign. A 50% deposit secures your spot in my schedule.
I’ll send over the link to your client portal, a welcome guide with everything you need to know, plus a link to book your brand strategy session.
Phase Two
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We’ll kick things off with a brand strategy workshop where we get crystal clear on your business, your audience, and your vision.
I’ll put together a comprehensive brief that lays the foundation for your brand. Once approved, we’ll move into the creative phase.
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This part is so exciting and is where everything comes together!
I’ll guide you through a full brand presentation that walks you through the concept, design rationale, and visuals for how everything works together.
This is your chance to give feedback, ask questions, and make sure it all feels like the perfect fit before we finalize the details.
Phase Three
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Once the designs are approved and your final payment is processed, I’ll package up all your brand files and deliver them in an organized, easy-to-use format alongside your brand guidelines.
If there are any print or additional assets needed, I’ll take care of those details too.
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Your brand is built to grow with you.
I’ll check in after launch to see how everything is going and answer any questions.
If you need more branded assets in the future, I’m always here to help.
Long-term relationships are an important part of my business and many of my clients continue working with me on an ongoing basis. I love being an ambassador for your brand.
I highly recommend Kind Design to anyone looking for a personal connection to a designer who listens & looking to have a calm and supportive experience while having their vision met.
Kind Design created the branding for my business and I couldn't be happier with the results. I wasn't sure how to communicate my vision, and the branding/pre-project questionnaires were really helpful in doing that. Shaylyn took the time to listen, was in-depth without feeling intimidated, and was talented at piecing all of the aspects together.
Shaylyn met my vision in a very stress-free, communicative, and open-to-feedback way. She was thoughtful about what was presented and why - which you can see reflected in the design.
The entire process has left me feeling incredibly confident about putting myself out there - and that customers will trust me with their purchases.
Kristen Rankin | Dewhurst Flowers
Insights & advice
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Let’s design a brand you’re excited to share with the world
You’ve put so much care into building something meaningful—and now, you’re ready for a brand that reflects it. Whether you’re refining what already exists or stepping into your next chapter, we’ll create something that feels aligned, intentional, and unmistakably yours.
Let’s bring it to life. Reach out today and let’s build a brand that reflects the heart of your business.