gorilion x kind design studio
E-Commerce Website Design for
Fun Mom Wines
Fun Mom Wines is a premium wine brand that embraces a laid-back, real life approach to enjoying wine. From the park to bonfire, they believe every moment should be celebrated without pretence.
The goal of the website (other then selling awesome wine) was to really introduce the brand in a way that felt like a cool older sister - avoiding anything that would feel gimmicky, stuffy or crass.
I focused on storytelling through imagery, to really reinforce the real-life, effortless moments, with a California cool vibe. Keeping layout minimalist, we incorporated playfulness through colour, brand icons, photography and the (chefs kiss) copywriting.
Click here to view the live website!
Project Type: e-commerce website design
Vibe: approachable, modern, playful, effortless
Industry: wine, e-commerce, beverage
Credits:
Fun Mom Wines // Client
Gorilion // WEb development
Allie Beau // photography

strategy notes
Maximizing a websites white space feels high end, while rounded corners feels welcoming and friendly. Utilizing both created the perfect balance that communicates Fun Mom Wines is a premium wine without the stuffiness.


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I’m Shaylyn. A one of a kind brand and web designer for heart-led, intentional businesses. My goal is to make it easier for you to grow with integrity, confidence, and ease.
Through intentional branding and the perfect combination of beautiful, yet meaningful design, I’ll make your ideal clients instantly feel like you’re a match made in heaven.
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